Focus on New Media" sections that highlight emerging media, web video, and mobile/small format media...
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Cathrine Kellison, (deceased, member of the Producers Guild of America, the Writers Guild of America, the Independent Documentary Association, Dustin Morrow, Portland State University, OR, USA and Kacey Morrow, Western Washington University, USA. Market: Students and professionals in Television Production and Producing. Key Features: * "Focus on New Media" sections that highlight emerging media, web video, and mobile/small format media * New sample production forms and contracts * New review questions accompanying each interview and chapter * All new interviews with industry professionals offer practical insight into cutting edge developments in television and new media production * Fresh analysis of new media technology * A revised and revamped companion website with all the sample forms and contracts in the book, updated web link resources, and much more Gain a thorough understanding of the nuanced and multidimensional role producers play in television and new media today. Harness the creative, technical, interpersonal, and financial skills essential for success in this vibrant and challenging field. Producing for TV and New Media third edition is your guide to avoiding the obstacles and pitfalls commonly encountered by new and aspiring producers. New to this edition: * "Focus on New Media" sections that highlight emerging media, web video, and mobile/small format media * New sample production forms and contracts * New review questions accompanying each interview and chapter * All new interviews with industry professionals offer practical insight into cutting edge developments in television and new media production * Fresh analysis of new media technology * A revised and revamped companion website with all the sample forms and contracts in the book, updated web link resources, and much more Written especially for new and aspiring producers, with insight that simply cannot be found in any other books, this new edition is an indispensable guide for anyone looking to find success as a new media or TV producer. Cathrine Kellison's class was a huge influence on me-if you want a foot in the door in the cutthroat business of TV and new media, this book is a MUST READ.? -Silvio Horta, Creator, Executive Producer, and Head Writer of Ugly Betty "Ms. Kellison has written a very readable, well organized and detailed text about how the disorganized business of television works. -Richard P. Rubinstein, Executive Producer of Stephen King's The Stand miniseries and of Frank Herbert's Dune miniseries. Senior Producer of the upcoming "Dune? feature from Paramount "Ms. Kellison emphasizes the need to understand and protect each project in four ways: creatively, legally, technically, and financially. Not only does this book provide an encouraging, real-world approach to producing, it also borders on a philosophy for producers - the need for ethics, people skills, respect, collaboration, lifelong learning, and balance.? - Sandra J. Ruch, Executive Director/Publisher--International Documentary Association "...a must read for students and practitioners who want a complete road map through the maze of producing for television and new media. It is a definitive guide to what to do, and what not to do, in becoming a professional and successful television producer. Her chapter of first person interviews is worth the price of the book all by itself. This second edition is a real collaboration between classic producing skills and the future of new media." - Al Lieberman, Executive Director - Entertainment, Media and Technology program, Stern School of Business, New York University Contents: Acknowledgments About the Authors Introduction What Does a TV Producer Really Do? Television: Its Past, Present, and Future The Big Idea: Script and Project Development Connecting the Dots: Breakdowns, Budgets, and Finance Welcome to Reality: Legalities and Rights Pitching and Selling the Project The Plan: Preproduction The Shoot: Production The Final Product: Postproduction It’s a Wrap! Now, the Next Steps Conversations with the Pros: Producing in the Real World Glossary Resources by Chapter
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Cathrine Kellison, (deceased, member of the Producers Guild of America, the Writers Guild of America, the Independent Documentary Association, Dustin Morrow, Portland State University, OR, USA and Kacey Morrow, Western Washington University, USA. Market: Students and professionals in Television Production and Producing. Key Features: * "Focus on New Media" sections that highlight emerging media, web video, and mobile/small format media * New sample production forms and contracts * New review questions accompanying each interview and chapter * All new interviews with industry professionals offer practical insight into cutting edge developments in television and new media production * Fresh analysis of new media technology * A revised and revamped companion website with all the sample forms and contracts in the book, updated web link resources, and much more Gain a thorough understanding of the nuanced and multidimensional role producers play in television and new media today. Harness the creative, technical, interpersonal, and financial skills essential for success in this vibrant and challenging field. Producing for TV and New Media third edition is your guide to avoiding the obstacles and pitfalls commonly encountered by new and aspiring producers. New to this edition: * "Focus on New Media" sections that highlight emerging media, web video, and mobile/small format media * New sample production forms and contracts * New review questions accompanying each interview and chapter * All new interviews with industry professionals offer practical insight into cutting edge developments in television and new media production * Fresh analysis of new media technology * A revised and revamped companion website with all the sample forms and contracts in the book, updated web link resources, and much more Written especially for new and aspiring producers, with insight that simply cannot be found in any other books, this new edition is an indispensable guide for anyone looking to find success as a new media or TV producer. Cathrine Kellison's class was a huge influence on me-if you want a foot in the door in the cutthroat business of TV and new media, this book is a MUST READ.? -Silvio Horta, Creator, Executive Producer, and Head Writer of Ugly Betty "Ms. Kellison has written a very readable, well organized and detailed text about how the disorganized business of television works. -Richard P. Rubinstein, Executive Producer of Stephen King's The Stand miniseries and of Frank Herbert's Dune miniseries. Senior Producer of the upcoming "Dune? feature from Paramount "Ms. Kellison emphasizes the need to understand and protect each project in four ways: creatively, legally, technically, and financially. Not only does this book provide an encouraging, real-world approach to producing, it also borders on a philosophy for producers - the need for ethics, people skills, respect, collaboration, lifelong learning, and balance.? - Sandra J. Ruch, Executive Director/Publisher--International Documentary Association "...a must read for students and practitioners who want a complete road map through the maze of producing for television and new media. It is a definitive guide to what to do, and what not to do, in becoming a professional and successful television producer. Her chapter of first person interviews is worth the price of the book all by itself. This second edition is a real collaboration between classic producing skills and the future of new media." - Al Lieberman, Executive Director - Entertainment, Media and Technology program, Stern School of Business, New York University Contents: Acknowledgments About the Authors Introduction What Does a TV Producer Really Do? Television: Its Past, Present, and Future The Big Idea: Script and Project Development Connecting the Dots: Breakdowns, Budgets, and Finance Welcome to Reality: Legalities and Rights Pitching and Selling the Project The Plan: Preproduction The Shoot: Production The Final Product: Postproduction It’s a Wrap! Now, the Next Steps Conversations with the Pros: Producing in the Real World Glossary Resources by Chapter